Info

Design, research and creative technology.

My background is in visual communication, with twelve years of in-house agency experience. Today, my practice extends across art direction, interaction design and independent research into human–AI collaboration.

Through Polinko, I investigate how instructions, context and evaluation shape model behaviour. Experiments such as Scorie and Huemiliator make those questions observable through defined interactions.

The tools grow from practical creative work. DevNotes connects feedback to the interface being reviewed. Sketchiebook brings source images, prompts and annotations into a shared visual workspace.

I lead the research questions, creative direction and evaluation. I work with AI agents on implementation, testing and production, with responsibility for the decisions and final result.